Press Release: John Lyon’s Charity supports Engaging Young Learners Project at the Museum of Brands

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The Museum of Brands has been awarded a grant from John Lyon’s Charity to increase the number of children and young people engaging with the Museum. The Charity has provided funding to the Museum to deliver the project with young people, educators and families from nine targeted boroughs: Barnet, Brent, Camden, City of London, Ealing, Hammersmith & Fulham, Harrow, Kensington & Chelsea and Westminster.

The Museum will aim to engage 10,000 young people over the next three years, through creating a Youth Panel, new Further Education learning resources and increasing the number of formal sessions to nurseries, schools, colleges and universities from the target boroughs. The funding will help the Museum continue to grow their offer for young people, families and Early Years audiences, in an exciting time where the Museum has moved to new premises in Ladbroke Grove. The funding will help the Museum to be a vibrant local museum for the new area, forming sustainable partnerships with the local community.

 

Rosemary Cronin, Project Manager stated: “The Museum is delighted to receive the support from John Lyon’s Charity. This will enable us to further develop our important work to educate and entertain the public on the subjects of brands, packaging and advertising and their history. This funding will enable us to build upon an existing learning programme, increasing engagement and enjoyment for our audiences.”

A representative from John Lyon’s Charity stated: ‘John Lyon’s Charity are delighted to be working with the Museum of Brands for the first time, at an exciting time of their relocation. The ‘Engaging Young Learners Project’ will help deliver the Charity’s remit to benefit children and young people up to the age of 25 who live in nine boroughs in northwest London: Barnet, Brent, Camden, Ealing, Hammersmith & Fulham, Harrow, Kensington & Chelsea and the Cities of London and Westminster and encourage more young people to access the fascinating collection at the Museum of Brands.

 

Information on Museum of Brands, Packaging and Advertising.

The Museum was established to create access to a nationally significant collection comprising ½ million examples of everyday household goods and related promotional materials, spanning over 150 years of consumer culture. We preserve and protect our extensive collection for posterity and look for interesting ways to interpret the material to connect with existing and new audiences. Our collecting policy ensures today’s everyday products are preserved for the future. In addition to opening daily for the general public, we offer tailored activities to engage with all stages of formal learning, as well as adult, professional, family and reminiscence programmes.

ENDS

For further information and high res images, contact:

Rosemary Cronin, Project Manager: Engaging Young Learners

Ph: 020 7908 0881

Email: rose@museumofbrands.com

 

 

Theresa Macaulay, Museum Manager Ph: 020 7908 0881

Email: theresa@museumofbrands.com

 

 

Registered Charity no: 1093538

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Volunteer Profile: Avriel

Our team of brilliant volunteers work alongside staff to ensure the Museum runs smoothly. Now you can meet them! On the blog we hope to highlight the contribution that our valued volunteers make, and reveal a bit about the work they do here at the Museum of Brands, Packaging and Advertising!

Volunteer Profile: Avriel, Education Intern

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  • Why did you decide to volunteer at the Museum of Brands, Packaging and Advertising?

I wanted to work with a museum learning department which had a clear vision yet could still grow. Many museum learning departments have a clear vision but a full program schedule, so there’s not much expanding happening. I wanted to help create programming which would benefit the museum (as well as myself) but wouldn’t be tossed after I left just because it was an exercise for me to learn how to make a learning pack.

  • What do you enjoy most about volunteering at the Museum of Brands, Packaging and Advertising?

I really enjoy the environment. Everyone wants to help each other and I don’t feel like a nuisance. I really like that I can learn and do at the same time.

  • What have you learnt from your time volunteering here?

I’ve learned how to interact with the visitors as well as my co-workers. I’ve had little experience working in a museum and I did not interact with the visitors much as I mostly did office work.

  • What is your favorite object in the collection?

My favorite object is the R2-D2 from the Star Wars portion of the 1970s. I’m a huge Star Wars fan and he’s my favourite.

A Trip to The American Food Store

Today a few of us here at The Museum of Brands went for a trip down the road to The American Food Store, to admire the packaging (of course) and to do some research for an exciting new Learning activity!

Our fabulous Learning intern, Avriel, is from Atlanta and so acted as our guide to the treats on offer in the shop.

We were enticed by vast varieties of cereal…

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Weird and wonderful cake mix, blue velvet anyone?

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And of course Confectionery galore!

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When comparing American packaging with the equivalent British packaging, you notice slight differences in the logo, names of the products and the overall branding.

Did you know that British Milky Ways are called 3 Musketeers in America and American Milky Ways are British Mars Bars?! The mind boggles. Please leave a comment if you know any other brands with different names across the pond!

The American Food Store is definitely worth a visit, head to 2 Ladbroke Grove, London W11 3BG, come and see the Museum in the same trip!

Mad Men Friday Late at The Museum of Brands

On Friday 17th May, as part of Museums at Night, we held a Mad Men themed Friday Late night opening here at the Museum.

As fans of the show will know, Mad Men showcases the personal and professional lives of 1960s advertising executives in New York City.

A show set in the swinging sixties about advertising was an obvious choice for a themed event at the Museum, fitting perfectly with our new series of Friday Late Evenings.

In a happy coincidence Museums at Night this year just happened to coincide with the finale of the show!

Fate called and we happily embraced the theme.

The event was a roaring success. Everyone was dressed to impress, with most enjoying a few touch ups from the fabulous Lipstick & Curls. Whilst the lovely ladies at Lindy Bop tempted our guests with a rail of vintage inspired dresses.

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An evening highlight was definitely the amazing sound of the Hey Las, the Doo Wop trio blew everyone away with two sets of Mad Men inspired songs. They also looked incredible with authentic vintage dresses and carefully choreographed routines.

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Some of our guests were members of swing dancing societies that took the opportunity to show off their era appropriate skills!

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All our guests seemed to have a brilliant evening, and so did we! It has definitely inspired us to think about other lates with a decade theme here in the future. Especially if it means more marvellous dressing up…

Here are a few more images from the evening:

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Welcome to the Museum of Brands Blog

Hello world! Welcome to the first post on the Museum of Brands, Packaging and Advertising’s Blog.

The Museum is a charity dedicated to educating the public on design, advertising and packaging though 12,000 original items from the Robert Opie Collection.Museum Heinz various soups

We first opened in Gloucester in 1984, moved to London in 2005, and the Museum has since become a top 10 London attraction!

To keep up with this ever expanding growth we are now moving to a much larger location on Lancaster Road.

This blog will be our way of keeping in touch with visitors whilst we are closed over the summer months, and continue when we re-open as a platform for us to share with you all of the interesting goings on here.

We are very excited to have entered the blogosphere just in time to document this exciting period for the Museum!